Zodiac Line - Transit Line Project

I created a clean, modular graphic system for a proposed Chengdu transit line that blends international wayfinding standards with local character. The palette draws from Sichuan reds and bamboo greens, paired with high-contrast neutrals for legibility. Custom pictograms reference Chengdu’s pandas and teahouse culture while remaining universally readable, and bilingual (中文/EN) typography uses clear hierarchy for rapid scanning. The kit includes route maps, platform signage, carriage diagrams, and digital assets for the metro app; all components were user-tested at a mockup of Tianfu Square Interchange to refine icon clarity, color contrast, and accessibility.

Created for Design II in 2025.

Previous
Previous

Be Normal - Gallery

Next
Next

Eco Echo